About Us

Our Story

Founded in 2005, SNOWFOX, part of the Wonderfield Group, is a leading provider of full-service sushi kiosks. With over 1,400 locations across 38 states, we offer fresh, high-quality sushi and Asian-inspired dishes through our franchise, delivering a convenient grab-and-go experience that creates exceptional, memorable moments for our customers. Operating in grocery, supermarket, and wholesale formats, we have grown to become the leaders within the sushi space.

Two people sharing a container of sushi

Our Mission

SNOWFOX seeks to exemplify Grab-N-Go sushi in all retail, wholesale, and university settings by placing our customers first and providing fresh sushi made daily by our on-site chefs. We strive to grow our business by building a culture of trust and providing products that are sustainably made with quality ingredients.

Chopsticks picking up a California Roll sushi

Our Vision

We are committed to becoming the leading provider of grab-and-go sushi, known for exceptional quality, freshness, and customer satisfaction. With bold expansion into diverse markets, we strive to set new industry standards and become the top choice for sushi lovers everywhere. Driven by smart innovation and an unwavering focus on excellence, we aim to elevate every bite and create a memorable experience with every visit.

A person hand rolling sushi

Commitment to Sustainability

Our commitment to sustainability is integral to providing high-quality food for all. To us, this entails environmentally friendly food practices and a socially inclusive business approach, rooted in a foundation of trust. We recognize our responsibility to provide products that are kind to both the planet and people, now and for generations to come.

Closeup of sushi in a container